About the Girl Hits Brighton Fashion Week

About the Girl Hits Brighton Fashion Week

We are very excited that About the Girl is set to showcase our latest creations at Brighton Fashion Week’s Ready to Wear show.

Lead by our head designer Amy Bath, our talented team of garment technologists and machinists, have been working hard at the showroom and workshop, At Forty One, to devise and produce 9 more silk lingerie looks. These outfits will be added to our silk collection that is already 3 designs strong. Whilst Amy’s original brief was to design for women who have been affected by breast cancer, her new styles will appeal to all women looking for lovely non-wired bras and intimate apparel.

Popular blogger, Kelly Short, of TV’s How to Look Good Naked (@kelly_talks U.K., on twitter) has modeled the first three pieces that will inspire the rest of this lingerie collection. In a photo-shot that earned About the Girl a reputation for bold but elegant lingerie designs, we hope the rest of our collection will live up to this.

Brighton Fashion Week will be the perfect opportunity to compare ideas from other local up and coming designers, and see what elements of the general fashion industry as a whole, could be utilized in our more specific lingerie sector. About the Girl will also be closing the Ready to Wear Show in a lively finale of our collection.

We will also be running a promotion where customers who buy a silk bra on the day will receive a free bespoke fitting and the opportunity to visit At Forty One, where we will make up and fit their favourite silk bra design to their exact measurements for no extra charge. So if you’re local to Brighton and want to take advantage of this fabulous promotion, pop in and see us.

Here is the link to Brighton Fashion Weeks page for details of our of tickets to the event:

http://www.brightonfashionweek.co.uk/digital-schedule#itemId=662

And we will be of course blogging post catwalk, to let you know how it went and so you can see the pictures.

Wish us luck.